In the competitive world of the pharmaceutical sales, developing a market access strategy and communicating the value of the brands to the ‘payers’ is at the top of the agenda. In recent years, the field of pricing and reimbursement of pharmaceuticals has become more complex and challenging. Decisions are now increasingly made on cost-effectiveness and cost-containment rationales. Join this University of Copenhagen Summer School course to learn about the latest trends and challenges Market Access as it relates to the pharmaceutical industry.
A 3 ECTS Continuing Professional Development course on market acces for pharmaceutical products. Learn more and sign up HERE no later than 31st May.
21st August 2023, 09:00 to 25th August 16:30.
University of Copenhagen, South Campus, Faculty of Law, Njalsgade 76, DK-2300 København S, Denmark
Pharmaceuticals professionals in regulatory affairs, medical affairs, and sales and marketing, including decision-makers and administrators in the public and private sectors.